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Jeep Grand Cherokee Trailhawk

A 2014 Polar Edition Wrangler easily conquers the trail Rated Pass in front of an enormous crowd

A 2014 Polar Edition Wrangler easily conquers the Trail Rated Pass in front of an enormous crowd

Feb 6-14, 2014

Chrysler returned to prominence again this year at the 2014 Chicago Auto Show. With the most space of any manufacturer (192,00 square feet!), Chrysler brought back the Camp Jeep and multi-brand City Drive (Dodge, Chrysler, Fiat) tracks.

Camp Jeep:

Camp Jeep CAS was the debut of the new Trail Rated Pass course discipline. The TRP demonstrates both articulation and traction as the vehicle traverses the offset, rolling ramps. Along with the TRP, the Chicago course is always a guest and driver favorite, with a mix of organic elements and mechanical properties. The trees, dirt, mulch and boulders add to the outdoor feel – you can trick yourself into feeling like you are wheeling on the Rubicon trail.

On the course, was a mix of 2014 Grand Cherokee, Cherokee Trailhawk, and Wrangler Unlimited vehicles. Compass and Patriot made some trips around the track as well, proving that the whole lineup is more than capable off road.

Click here to watch Jim Morrison, Director – Jeep Brand, talk about the Camp Jeep CAS track.

City Drive:

The Chrysler City Drive returned to Chicago for 2014, showing off the Dodge Charger, Durango and Dart, the Fiat 500 and 500L, and the Chrysler 300, 200 and T&C. GG pro drivers demonstrated an acceleration and braking zone, an ambient sound station, a bumpy road, and a back up camera area.

With the astounding attendance at the Chicago show, we were able to treat tens of thousands of guests and media reps to an experience that is unmatched in this industry.  Kudos to Chrysler for continuing to raise the bar on this event every year.

 

January 9, 2013

Gordinier Group has been fortunate to have a great start to 2013!
The Camp Jeep auto show course continues to set the standard for indoor rides, both in terms of the experience and amount of exposure.
With a sharp eye on the logistics and a flexible staff of pro drivers, we have been able to knock out 6 Camp Jeep auto shows (along with Jeep X-Games, FiatRide DC, Chicago auto show, and Ram World Ag), all in the span of Jan 9 – Feb 18.
Whew!

Here are a few images from recent Camp Jeep shows in:
1. San Jose
2. Salt Lake City
3. Philadelphia
4. Houston
5. Portland
6. Baltimore

Look for more details when we catch our collective breath.

Here are a couple of recent videos:

Sergio takes Fox 13’s Big Budah through the Camp Jeep track at Utah International Auto Expo


Mike O takes a guest through the Camp Jeep Baltimore track

November 22-25, 2012

Gordinier Group professional drivers traveled to the Phoenix Convention Center to work the 2012 Arizona International Auto Show, hosted by Motor Trend Autoshows, LLC.

Once again, Chrysler Group, LLC treated hungry Jeep enthusiasts (and newbies alike) to an exhilarating and informative off-road driving experience, on the indoor Jeep track.

Navigating the 30-degree wedge in a Grand Cherokee Trailhawk

And speaking of hungry, our friendly clients from Chrysler and the George P Johnson Company generously treated Gordinier Group drivers, Light Speed Management staff, and QEK vehicle technicians to a bountiful Thanskgiving feast. Cheers!

Thanksgiving Cheers!

November 9-18, 2012

Camp Jeep rolled into Miami to be a part of the 42nd South Florida International Auto Show

While several other automotive brands have piggybacked onto the auto show ride & drive wave, Camp Jeep still draws the most participation and buzz.

This year, SFIA guests were given the first public opportunity to ride in the all new Jeep Wrangler Moab Edition

With its combination of off-road prowess and interior comfort, it is no surprise that the 2013 Wrangler Moab has been named “4×4 of the Year” by Peterson’s 4 Wheel & Off Road magazine

Along with the Moab, guests were treated to rides in the Wrangler Rubicon, Grand Cherokee Trailhawk, Liberty, Compass and Patriot.

Rubicon tire point of view

Pro Driver Sergio puts the Jeep Moab through its paces while excited guests from the Boys & Girls Club of America ride along

Jeep Track

Jeep Mountain Sky View

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