The Camp Jeep on the Road Tour was a traveling tour that visited 12 cities around the country.

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This tour was designed to create owner loyalty and also used as a tool for dealer training. These were stand alone events at a variety of venues that averaged 3,000 guests per weekend.

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The Jeep 101 Tour was a traveling tour that stopped at countless cities around the country over its 5 year span. During the 5 years it continually grew due to its amazing success.

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The tour had both stand alone events and joined other larger events along the way. The weekend event showcased the Jeep’s 4×4 abilities as well as other activities for the consumer.

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