April 3-5, 2014
Las Vegas, NV
2014 Ram 1500 emerging from the High Roller
Gordinier Group Pro Drivers were excited to be back to he ACM event for the third consecutive year.
2014 featured the best venue (and crowd of Ram riders) to date. The Party For Cause festival took over The Linq, a hot new multi-use property on the strip.
As luck would have it, the grand opening of the High Roller (world’s largest ferris wheel), coincided with the opening of our event.
As everyone knows, country music and Ram trucks go well together, and this event was no exception. Armed with a fleet of 2014
Ram 1500 trucks, we gave simulated off-road rides to enthusiastic guests, Ram fans, and several ACM artists, including Randy Houser, Easton Corbin and Parmalee. Mr. Corbin and Mr. Houser both spent time at the track signing autographs as well.
Another great exposure for the Ram brand and another opportunity to show consumers why the Ram 1500 won Motor Trend ‘Truck of the Year’ again in 2014!
Click here to read what Truckin’ Magazine had to say about the event.