Off-Road Course Construction
RAM Truck Territory moves outdoors stopping at the World Ag Expo event in Tulare, CA. With an organic, outdoor course the trucks were able to get down and dirty showing off its suspension and stability. Consumers also enjoyed firsthand the towing capacity of the vehicle which is always a favorite in this agricultural environment. The truck basically sells itself when customers can get behind the wheel.
Camp Jeep gives visitors the opportunity to experience firsthand the versatility and comfort of a Jeep. At the Chicago Auto Show, show goers can ride through a course equipped with real pine trees, dirt and rocks making it feel like a real outdoor experience. The track is designed to test the maneuverability, traction and stability of the Jeep line-up.
Gordinier Group professional drivers demonstrate Jeep’s hill-climb capability by navigating up and over a two-story 30-degree ramp, showcase Jeep’s differential system and prove the stability as they move over the many off-roading obstacles. It’s a must see at the auto show and the crowds gather as soon as the doors open.
To introduce the new 2020 Nissan Titan truck, the automaker invited dealers from around the country to a remote ranch in Salt Lake City, UT. The dealers were able to get a firsthand look and feel for the new vehicle. Gordinier Group drivers and product specialists assisted in marketing efforts by developing an off-road trail that would display the new truck and its capabilities. GG staff moved waves of dealers through the trails highlighting all the new attributes of the vehicle.
Jeep was a proud sponsor of the Detroit 4Fest at the Holly Oaks ORV Park this summer. The Off-Road Festival in Holly, Michigan had a multitude of activities for all 4-wheel drive enthusiasts with a vendor village, off-road skills seminar and equipment demos. Showing by attendance the event was a huge hit benefiting Ronald McDonald House Charities.
Gordinier Group drivers entertained the masses at the Jeep Off-Road Course demonstrating Jeep’s 4×4 skills. The event was open to the public and guests were excited to test their own vehicle capabilities in the park as well as catch a ride in the Jeep Wrangler and Gladiator as they triumphed once again through the off-road course.